The BERNINA 740 makes sewing dreams come true

Get up close with one of our finest machines

The next best thing to seeing it in person. This 360-viewer shows you every stunning angle of the BERNINA 740.

Quiet & precise sewing

Ideally suited for decorative stitches
Sew for longer periods of time
More time for your creativity

The BERNINA Hook sews high-precision stitches up to 9 mm in width with speeds up to 1,000 stitches per minute. The bobbin holds 70% more thread than standard bobbins.

Enough space for creativity

Enough space for your creations
Plenty of room for large projects
Enjoy full comfort while sewing

The extended freearm offers 10" right of the needle. Therefore you will enjoy a grand sewing area for grand ideas.

Automatic features save time

No manual cutting at the end of a seam
Enjoy semi-automatic threading
No manual lowering of the presser foot

Thread is cut automatically when you reach the end of a seam or a color change in embroidery. The presser foot lowers automatically at the beginning of a seam.

Choose & save the perfect stitch

Alter stitch length or stitch width
Alter the needle position
Alterations of stitch details are remembered

Your personal settings can be saved and retrieved at will and the USB connection even allows you to import and export stitches and stitch patterns or combinations.